Activation

McDonald’s – From Plastic Straws to bading suits

By August 19, 2020 No Comments

McDonald’s Austria takes further steps in line with the sustainability strategy of McDonald’s by replacing plastic straws and shake cups with recyclable paper. In time for the start of bathing season, McDonald’s presented a limited upcycled swimwear collection made with disused plastic straws. This swimwear was handmade in Europe with disused McDonald’s straws and recycled marine plastics.

Alexis Verschueren

Making brand experiences that stick!