Inspiration

Old Spice: Mom Song 60

By January 10, 2014 No Comments

The concept of Old Spice’s new spots is that the new body sprays will make you smell like a man, which will make ladies treat you like a man, which will make your poor mother cry. The lamentations of the mothers are conveyed in amusing musical fashion as they stalk their sons.

Alexis Verschueren

Making brand experiences that stick!

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