Activation

Volvo – Volts by Volvo

By September 8, 2020 No Comments

Research shows that those who drive electrically do not always think about the origin of the electricity used to charge the car. 56% of hybrid and electric drivers do not use green energy to charge their car or do not know where the energy comes from. This is remarkable, because 91% of those drivers also indicate that they have chosen a hybrid or electric model just because of the benefits for the environment.

Volvo and FamousGrey want to eliminate this contradiction with Volts by Volvo, a green energy contract for home that allows everyone to charge their car and prepare for truly green driving. Volts by Volvo therefore wants to encourage drivers of electric and plug-in hybrid cars to charge their cars without impacting the environment. Even those who do not have a Volvo or electric / plug-in hybrid car can sign up for the Volts by Volvo subscription.

Alexis Verschueren

Making brand experiences that stick!