Škoda brings the fitting room to the street.
You try on an outfit before buying it. Why not a car?
Selmore Creative Agency created the Epiq Fitting Room for Škoda. A mobile brand experience with a neat trick up its sleeve: it expands.
Compact on the outside. Surprisingly spacious on the inside. Just like the Škoda Epiq.
Forget showroom floors and fluorescent lights. Think warm materials, soft lighting and a premium fashion feel. Visitors step inside, the doors close, and the fitting begins. All the space to explore the Epiq and see how it fits their life.
Popping up in The Hague and Den Bosch, the experience gave car shopping a fresh look.
Your next car. Try it on for size.
Credits
Client: Škoda
Creative agency: Selmore Creative Agency
Production agency: Raúl&Rigel
