AmbientGuerrilla StuntsOutdoorStreet ArtStreet Guerrilla

Coca-Cola: Hand-Crafted Billboards

By October 11, 2017 No Comments

In the fall of 2017, the iconic Coca-Cola wanted to show its appreciation for, and respect of, the local, the authentic, the community it is a part of. Cue the hand-crafted OOH, knitted and woven over the course of several months by the local ladies whose craft is a work of art, to tease a special Coke & Meals platform that would truly celebrate what we, as a community, hold dear: traditional Serbian cuisine, the unforgettable tastes of our country!

coca-cola_hand-crafted_billboards_1 2

coca-cola_hand-crafted_billboards_3

Raúl&Rigel

Guerrillablog shares selected campaigns for inspiration, commentary and discussion. All rights to featured third-party materials remain with their respective owners. We make reasonable efforts to identify and credit the relevant creators and rights holders. Inclusion does not imply any affiliation, endorsement or ownership by Guerrillablog. If you believe any material infringes your rights or carries incomplete or incorrect credits, please contact us through our contact page, identifying the relevant post and your rights in the material. We will review your request promptly and take appropriate action, including correcting credits or removing material where warranted.