AmbientOutdoorRaul&RigelStreet Guerrilla

Hornbach: #smeltbaar #meltable

By December 8, 2016 No Comments

If you read the blog yesterday, you know that today I am going to tell you a secret. Yesterday there were appearing very mysterious snowmen in five different cities in the Netherlands. Namely in The Hague, Rotterdam, Amsterdam, Eindhoven and Utrecht. People posted online many pictures of the snowmen with the #smeltbaar. They were very curious, because ‘How could it happen?’ and ‘From who came this message?’. Well, I know. The message came from Hornbach, because they wanted to spread already the winter feeling and promote their infusible snowman!

Alexis Verschueren

Making brand experiences that stick!