Mentos challenged a college Freshman to make 43,000 fresh connections in six days by sharing Mentos Gum. If he succeeds, he’ll get free tuition AND DJ Khaled will play a free show on campus. Watch it unfold and enter to win VIP tickets at http://SamHasMentosGum.com. #SamHasMentosGum

Alexis Verschueren

Making brand experiences that stick!