With this campaign, Ikea is bringing a more realistic approach to banner advertising. As explained in this case study video, its "Perceptive Banner" ads acknowledge…
Raúl&RigelFebruary 7, 2017
Ikea sets up a kitchen in the jungle with monkeys just to see what will happen.
Raúl&RigelJuly 15, 2015
Billa, a retail store in Romania created the first Social Catalogue - a catalogue in which Billa Facebook users decided the discount value of the…
Raúl&RigelJuly 9, 2015
Marks & Spencer has launched a new campaign for Easter showcasing its wide range of luxury chocolate rabbits and eggs.
Raúl&RigelApril 3, 2015
Retail chain Edeka composed Christmas songs with check out registers in Germany.
Raúl&RigelDecember 12, 2014
Åkestam Holst Stockholm created a secret supper club by building a METOD kitchen in a private apartment and invited food bloggers, journalists and IKEA fans.…
Raúl&RigelDecember 1, 2014
Supermarkets Carulla needed to communicate in a different way and with a very limited budget, that several of their stores have 24 hour service. They…
Raúl&RigelNovember 24, 2014
With well over two-thirds of Britons claiming image insecurity and self-doubt, IKEA have today announced the launch of the ‘Motivational Mirror’ – bestowing personalised compliments…
Raúl&RigelOctober 8, 2014
The latest “Should’ve Gone to Specsavers” ad features a short-sighted aerobics instructor, who arrives at the local community center to teach a workout session. Unfortunately…
Raúl&RigelNovember 4, 2013
