Dozens of motorbike riders die every day on Indian roads. Ogilvy India tried to change this with the creative use of technology, naming the project…
Raúl&RigelApril 14, 2014
Mercedes-Benz Night View Assist is an infrared system to get better sight during the night. How to promote this innovative technology? To change night into…
Raúl&RigelFebruary 26, 2014
Illuminating bicycle paths. Studio Roosegaarde must have thought that this can be more sustainable and more beautiful. That's why artist Daan Roosegaarde, in cooperation with…
Raúl&RigelOctober 28, 2013
In honour of May the Fourth, Cheil Canada developed this online viral video to illustrate the Samsung Galaxy S4's Air View feature. The video was…
Raúl&RigelMay 30, 2013
Clothing Brand United Arrows used the technology of Kinect to create a new, interactive experience with a shop window. Those who danced, moonwalked, and jumped…
Raúl&RigelMarch 8, 2013
This morning I saw the Apple iWatch on a morning tv show, and it really took my breath away. It seemed like a revolutionary and…
Raúl&RigelMarch 7, 2013
