Monsters are people too. That’s what this brilliant Spectrum ad shows. A group of friends consisting of a mummy (with Dracula-ish accent), a werewolf, a mad scientist and the Grim Reaper meet each other in the train. The contrast between these characters (including amazing costumes) and the everyday setting causes a hilarious effect. The characters have everyday conversations and whine about “the kids”. What they’re going to do this weekend? The werewolf is going to have some howling “me-time”, the mummy will be summoning the apocalyps and his twins have soccer. The mad scientist tells casually that he is still working on his death ray. The Grim Reaper stares at his phone, sighs and says tat his kids are going bananas because the satellite dish went out in the rain. Again. They wonder how companies can something that doesn’t work in the rain.
“I work every day, rain or shine, harvesting souls!” – The Grim Reaper.
The best part of this commercial is the very subtle but brilliant connection between the product and the characters. How? Simply by stating that tv that cuts out in the rain is evil.
