Technology

Epson: Glass Sheet

Along with the rapid increase in numbers of Chinese-speaking tourists visiting Japan in recent years, the numbers of these tourists visiting a stadium to watch Japanese pro baseball team Hokkaido Nippon-Ham Fighters have increased more than ten times over the last three years. However, because most of these Chinese-speaking tourists don’t understand Japanese, they have not been able to enjoy the game 100%.

The Hokkaido Nippon-Ham Fighters collaborated with EPSON to create the GLASS SHEET, a special sheet that allows Chinese-speaking visitors to enjoy the game wearing smart glasses displaying flash updates and player information translated into Chinese.

Alexis Verschueren

Making brand experiences that stick!