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P. Ink: Inkspiration App Case Study

Breast cancer survivors are often told they have two post-mastectomy options: reconstruction or not. But the under-the-radar practice of scar-coverage tattoos can be a transformative form of healing. Since the decision to get inked is very personal, CP+B created the Inkspiration app to help survivors.

Alexis Verschueren

Making brand experiences that stick!

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