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Quebec City Magic Festival: Magic Mop

By November 25, 2014 No Comments

To promote the Quebec City Magic Festival back in August, Montreal-based ad agency lg2 came up with a delightful little stunt that perfectly fit the magic theme. In the ‘Magic Mop’ stunt, a billboard cleaner appeared to control a wiper that was floating through the air with telekinesis. The clever display of ‘magic’ certainly got passers-by and motorists all eyes, eliciting smiles and laughter. Check out the whimsical stunt below.

Alexis Verschueren

Making brand experiences that stick!

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