97 percent of the tigers have dissapeared and there are more in captivity than in the wild at the moment. WWF and Tiger Beer collaborated to raise awareness of the number of tigers left in the wild: 3890. Six artists in six countries were asked to unveil their new weapon in the fight to save the tiger: art.
Justin McMillan – Tiger Beer ‘3890 Project’ Trailer from Goodoil Films on Vimeo.