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WWF in Paraguay wanted to give a practical demonstration of the climatic changes that have affected the country. With fried eggs and porridge prepared on a ground stove with the heat of the sun, chef Rodolfo Angenscheidt offered the “Global Warming Menu” directly on the streets of AsunciĆ³n. Paraguay’s capital has become one of the hottest cities in the world, a change mainly due to the large deforestation which is still going on.

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Alexis Verschueren

Making brand experiences that stick!

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