The zero-alcohol version of Brazil's best-selling premium beer Heineken 0.0 introduced the “Outdoor Bar”: an unprecedented bar-shaped billboard. The activation explored new moments of consumption…
Rockin Protein introduced the first Vending Machine where you don't pay with cash but with jumping jacks. A perfect example of corona proof experiential sampling.…
In Belgium, designated drivers are rewarded with an iconic 'BOB' keyring since 1995. Now Happiness created a keyring for those drivers who still think that…