To raise awareness for prostate cancer, women wearing hidden cameras remind men to get themselves checked out too. Prostate cancer is the second-leading cause of…
Alexis VerschuerenDecember 4, 2014
Åkestam Holst Stockholm created a secret supper club by building a METOD kitchen in a private apartment and invited food bloggers, journalists and IKEA fans.…
Alexis VerschuerenDecember 1, 2014
See what happened when Transat Holidays planted a Cuban taxi in Toronto to surprise passengers with tickets for all-inclusive vacations to Cuba.
Alexis VerschuerenDecember 1, 2014
"Here's $30,000. Now, go out and do something great for your community. And we do mean now. You've got 24 hours to bring your dream…
Alexis VerschuerenNovember 28, 2014
When McGarrah Jessee was founded 18 years ago, they were clear on what mattered: a uniquely productive and collaborative work culture. That meant slow and…
Alexis VerschuerenNovember 27, 2014
This Halloween, the Samsung Store had a ‘special’ surprise in store for customers who wanted a closer look at the Curved UHD TV.
Alexis VerschuerenNovember 26, 2014
To promote the Quebec City Magic Festival back in August, Montreal-based ad agency lg2 came up with a delightful little stunt that perfectly fit the…
Alexis VerschuerenNovember 25, 2014
The Cover Greetings campaign gave people the chance to leave a personal message on the headrest of the seat occupied by a friend or family…
Alexis VerschuerenNovember 24, 2014
The secret to stress relief? Tiny kittens! Purina Tidy Cats invited strangers to step inside a big glass "therapy" office and surprised them with kitten playtime.
Alexis VerschuerenNovember 20, 2014
