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Milano In Azione: HomelessHome

By March 13, 2015 No Comments

Milano In Azione helps the homeless regain a normal life and get off the streets by a smart campaign called HomelessHome. They uploaded some adverts on Airbnb to rent special accommodations: in the streets, where homeless people spend their night. By booking their beds made of cardboard or under arcades, you immediately support them with a donation, so Milano In Azione can raise funds and allow their mission to keep going.

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Alexis Verschueren

Making brand experiences that stick!

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