In an attempt to raise awareness of the importance of an informed voting decision (In Brazil where voting is mandatory), BURGER KING launched an irreverent,…
Alexis VerschuerenOctober 4, 2018
Dove has apologized for a body wash ad that showed a black woman taking off her shirt to reveal a white woman. Many social media…
Alexis VerschuerenOctober 11, 2017
More often than not, homeowners are left sacrificing their interior aesthetic to incorporate pet-friendly furniture, which is why IKEA recently launched the LURVIG pet product…
Alexis VerschuerenOctober 11, 2017
This campaign was to create edginess and relevance for a national everyday dairy drink, Binggrae Banana Flavored Milk, to the millennial consumers. In order to…
Alexis VerschuerenOctober 10, 2017
Heineken used some guerrilla tactics in their hometown Amsterdam to promote the small Heineken bottles. In front of "a giant" Samsung Billboard which says "Do…
Alexis VerschuerenOctober 10, 2017
For the launch of Game of Thrones season seven, Sky and M&C Saatchi created the first TV marathon actually run by fans of the award-winning…
Alexis VerschuerenOctober 9, 2017
Everyone knows them: the white-red-and-white trail markers that show hikers the way. From today, these look a little different on three trails in Graubünden. For…
Alexis VerschuerenOctober 2, 2017
IKEA was launching a brand new store in Sheffield. As gift to the steel city, in collaboration with local artist Jason Heppenstall, Ikea has brought…
Alexis VerschuerenOctober 2, 2017
Changing trains at Jamaica Station is a rush-hour ritual for millions of Long Island Railroad commuters. This is how JetBlue surprises a few of them…
Alexis VerschuerenFebruary 6, 2017
