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Sao Paulo Archives - Guerrilla Blog

Guerrilla StuntsOutdoor

Streets of shame

Street name signs are a very popular new guerrilla medium! Street names were already replaced in a small village in Italy and streets without a name got…
Alexis VerschuerenJune 26, 2017
AmbientPrint

Neutrogena: Lipstick

Neutrogena and agency DM9DDB worked with Brazilian weekly Caras to create a special cover featuring actress Giovanna Ewbank. The issue also came with a set…
Alexis VerschuerenAugust 10, 2015
AmbientStreet Guerrilla

Nivea: Doll

Nivea created a doll that teaches children about the importance of sunscreen. If the doll stays too long in the sun it will get a…
Alexis VerschuerenJune 8, 2015
Ambient

Telhanorte: Concrete Magazine

Telhanorte’s action decoration magazines inside a block of construction material. Basing it on the insight that before you can start decorating you first have to…
Alexis VerschuerenJanuary 29, 2015
Online

Mentos: A Poster 3 Times More Surprising

To present Mentos 3, a gum with 3 layers of flavor, “A poster 3 times more surprising” shows that big surprises can be hidden in…
Alexis VerschuerenDecember 10, 2014
InspirationOnline

NBA: Bungee Dunk

What happens when you join Crocantíssimo with the best of NBA? An even more surprising way of playing basketball! Brazilian agency Africa Zero had the…
Alexis VerschuerenOctober 7, 2014
Online

Nutrella: Friendly Mirror

Nutrella, a bread brand in Brazil, set up the most friendly mirror ever. When people passed by, the mirror suddenly began talking and gave the…
Alexis VerschuerenAugust 11, 2014
New Media Guerrilla

Marisa: Strip Commerce

Only 2% of all men give lingerie as a present to their spouses. To change that, Marisa Lingerie and Almapbbdo looked for the right place…
Alexis VerschuerenJuly 7, 2014
Street Art

Paulo Ito: Mural

Brazilian artist Paulo Ito painted a mural on the door of a schoolhouse in São Paulo's middle class district, illustrating a true-to-life depiction of the…
Alexis VerschuerenMay 22, 2014
Guerrilla StuntsStreet Art

Street Guerrilla I Mini-Art

The MINI Art event at Oscar Freire (Sao Paulo, Brazil), was an event in which two cars of the british brand were enveloped in white…
Alexis VerschuerenJuly 3, 2013
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