New Media Guerrilla

ANAR Foundation | Only For Children

How do you get a message to a child abuse victim, even when they are accompanied by their aggressor? By knowing the average height for adults & children, the Spanish ANAR Foundation & GREY created two different messages. Using a mupi, they showed adults an awareness message, while children saw a message of how to get help. That way they created a message only for children.

Alexis Verschueren

Making brand experiences that stick!

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