Guerrilla StuntsRaul&Rigel

Missing? Teddy Bear Malloy

By August 8, 2013 No Comments

Past month there was a lot of commotion surrounding the disappearance of a little girl’s teddy bear named Malloy. A special Facebook page was set up, and every Dutch person seemed to be looking for the cuddly toy. Even the ‘Telegraaf’ reported about the disappearance. Yesterday, Malloy was finally found! It all turned out to be a guerrilla stunt to promote Comedy Central’s new show Brickleberry, in which Malloy is a main character.

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Brickleberry-post

Alexis Verschueren

Making brand experiences that stick!

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