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Ikea helps people sleep

Sometimes very simple ideas can be the best ideas. Ikea decided to help people in Paris who tweeted that they couldn't sleep. The brand surprised…
Raúl&RigelApril 5, 2017
Guerrilla Stunts

Chicken Treat: First Tweeting Chicken

A chicken named Betty was chosen for an interesting job. She turned earlier this month responsible for the Twitter account of the chain of restaurants…
Raúl&RigelOctober 20, 2015
InspirationNew Media Guerrilla

Game of Thrones: #Bringdowntheking

To promote the 4th season premiere of Game of Thrones on premium SKY TV cable channel SoHo, HBO wanted to demonstrate they were just as…
Raúl&RigelJune 23, 2014
New Media Guerrilla

Heineken: #DateInABox

This past Valentine’s Day, Heineken ran a fun twitter based marketing campaign called the “date in a box”. According to Heineken, a #DateInABox is a…
Raúl&RigelFebruary 17, 2014
New Media Guerrilla

Meet the #TweetingBra

OgilvyOne Athens has come up with a neat little PR stunt – a tweeting bra – for a Nestle breakfast cereal brand. Confused? I think…
Raúl&RigelNovember 5, 2013
New Media Guerrilla

Amnesty International | Censored Tweet

With the Arab Spring uprisings in mind, the United Nations started to consider Internet access as a Human Right. But how to call people's attention…
Raúl&RigelFebruary 22, 2013
Guerrilla StuntsNew Media Guerrilla

Oreo steals the spotlight from a darkened Super Bowl

As you might know there was a football match this weekend, also known as the Super Bowl. It got really interesting right after the first…
Raúl&RigelFebruary 7, 2013
Guerrilla StuntsNew Media GuerrillaStreet Guerrilla

Guerrilla Marketing | Preperations Stop Kony (Part I)

Fabian Wolf is campagneleider en woordvoerder voor STOP KONY Nederland. Tot aan 20 april geeft hij op Guerrilla Blog wekelijks een update over de vorderingen.…
Raúl&RigelMarch 14, 2012

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