Pepsi Max has surprised commuters with their ‘unbelievable’ augmented reality installation at a bus shelter on New Oxford Street in London. The intervention locates a…
Alexis VerschuerenMarch 25, 2014
I just came across a very cool project – Real Life Instagram. A great way to get people engaged in an activity. (more…)
Alexis VerschuerenMarch 3, 2014
IKEA UK and Ireland is running “The Wonderful Everyday”, a new advertising campaign featuring the brand’s focus on sustainability. A television commercial, “Forest”, brings a…
Alexis VerschuerenFebruary 12, 2014
The Guardian and Observer have such an interesting weekend edition, that you have to use it in moderation. And if you don’t, well see for…
Alexis VerschuerenJanuary 10, 2014
The latest “Should’ve Gone to Specsavers” ad features a short-sighted aerobics instructor, who arrives at the local community center to teach a workout session. Unfortunately…
Alexis VerschuerenNovember 4, 2013
To celebrate the launch of New Lotto, six giant Lotto balls were sent floating down the River Thames. Equivalent to the height of two double…
Alexis VerschuerenOctober 7, 2013
Taxi Studio unleashed a very wild surprise on the unsuspecting people of Manchester...
Alexis VerschuerenOctober 2, 2013
A rudely awoken baby chases a Samsung Motion Sync vacuum cleaner around the house at high speed, looking to deliver a little justice. The vacuum…
Alexis VerschuerenAugust 23, 2013
British humor always works, and this commercial proves it does in advertising as well. They state you have to treat cyclists as you would treat…
Alexis VerschuerenAugust 19, 2013
