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Visit Flanders – SelfieForAll

Flanders puts everyone in the picture. Great trip. Beautiful view. Selfie? For blind and visually impaired travellers, that last part isn’t so straightforward. Visit Flanders…
Raúl&RigelOctober 26, 2026
ActivationExperientialGuerrilla StuntsOutdoorPR Stunt

Street Fighter – Taking the Fight to the Streets

A giant arcade. Live fights. Times Square. To promote the upcoming Street Fighter movie, Paramount Pictures took the title quite literally. Turning one of New…
Raúl&RigelOctober 26, 2026
ActivationAmbientExperientialGuerrilla StuntsOutdoorPR Stunt

Aldi -Broomstick parking

Aldi makes room for broom. Flying in for the Halloween shop? Aldi has your parking sorted. The supermarket has installed a dedicated broomstick parking bay…
Raúl&RigelOctober 22, 2026
ActivationExperientialGuerrilla StuntsOOHOutdoorPR Stunt

NASCAR – The World’s Loudest Billboard

To bring the roar of NASCAR to the streets of New York, the racing giant turned Times Square into a full-throttle experience. Together with 72andSunny…
Raúl&RigelOctober 22, 2026
ActivationAmbientExperientialGuerrilla StuntsOutdoorPR Stunt

Netflix – Living in a Billboard

A couch. A TV. A man. And a living room hanging above Sunset Boulevard. To promote The Last House, Netflix took outdoor advertising to a…
Raúl&RigelOctober 21, 2026
InspirationOOHOutdoorPR Stunt

McDonald’s – Straight From the Camera Roll

A night out, a late-night McDonald’s run, and a camera roll full of questionable photographic evidence the next morning. McDonald’s decided those messy, unfiltered moments…
Raúl&RigelOctober 16, 2026
ActivationAmbientOutdoorPR Stunt

Lego – Botanical Wave

LEGO makes waves. With 380,000 flowers. A bouquet? Think bigger. LEGO turned more than 380,000 hand-built botanical blooms into a giant wave spilling out of…
Raúl&RigelOctober 15, 2026
ActivationAmbientGreen GuerrillaOutdoorPR Stunt

Cœur de Reine – Take a bite. Reveal the ad.

Want to read this ad? Eat it first. Cœur de Reine turned a JCDecaux bus shelter into a self-service apple dispenser. Grab an apple, take…
Raúl&RigelOctober 15, 2026
ActivationAmbientExperientialOutdoorPR Stunt

Heinz: The Pickle Switch

Fitzroy | Part of United Playgrounds produced a fun brand experience for Heinz in Rotterdam, The Netherlands: the world’s first vending machine where you can…
Raúl&RigelAugust 19, 2024
ActivationExperientialGreen GuerrillaGuerrilla AddGuerrilla StuntsOutdoorPR StuntRaul&Rigel

World’s largest Sustainable Billboard

"World's Largest Sustainable Billboard" created in the French Alps to combat microplastics! In an innovative blend of art, environmental awareness, and cartography, a Dutch newcomer…
Raúl&RigelApril 12, 2024
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