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Australia Archives - Page 2 of 2 - Guerrilla Blog

Inspiration

Pizza Hut Australia: the world’s best pizza

There's a brave niche approach in advertising where you show your audience just how much people despise your product. Recently, Pizza Hut Australia gave it…
Alexis VerschuerenJanuary 23, 2015
Inspiration

Airbnb: At IKEA

I think everyone would like to spend a night in an Ikea store, right?! Well, now you can live that dream thanks to Airbnb! The…
Alexis VerschuerenAugust 22, 2014
Guerrilla GadgetsInspirationStreet Guerrilla

Cadbury: Joy Generator

Chocolate brand Cadbury has created a one-of-a-kind vending machine that uses your Facebook profile to match you with one of its chocolate flavors. Called the…
Alexis VerschuerenJuly 17, 2014
Inspiration

ANZ: GAYTM

ANZ Bank in Australia is a Principal Partner of the Sydney Gay and Lesbian Mardi Gras. They turned some of their Sydney ATMs into GAYTMs.
Alexis VerschuerenFebruary 24, 2014
Guerrilla StuntsStreet Guerrilla

KIA | Pick of Day

On May 4, during the Essendon and Greater Western Sydney AFL game, over 30.000 spectators witnessed an uncomfortable moment. A guy picking his nose, only…
Alexis VerschuerenMay 29, 2013
New Media Guerrilla

TAC’s social media road trip

The most innovative safety campaigns come from Australia! TAC, the Transport Accident Commission of Victoria, worked with media agency SCA to develop an interactive Facebook…
Alexis VerschuerenMay 17, 2013
Guerrilla StuntsNew Media Guerrilla

Durex | Fundawear

Fundawear is an innovation from Durex that allows touch to be transferred over the internet. So for the first time you can tease, tickle &…
Alexis VerschuerenApril 19, 2013
Guerrilla StuntsNew Media Guerrilla

Kit Kat | White Chocolate Art

Nice, tasty art! Kit Kat decided to commemorate its limited-edition white-chocolate Kit Kat by taking the last 50 and getting illustrator Mike Watt to melt…
Alexis VerschuerenApril 15, 2013
Guerrilla Stunts

Ikea | Free Cradle for Valentine Babies

How is it possible that Ikea always comes with such clever marketing moves? A good example is this stunt, which Ikea Australia made up for…
Alexis VerschuerenFebruary 20, 2013
Street ArtStreet Guerrilla

Children on the Street

Heart diseases are the main reason of infant mortality in Australia. Australian artist Shed helped to inform people about this fact and to raise money,…
Alexis VerschuerenFebruary 18, 2013
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