One in ten Canadians live in poverty. Still, Canada is listed as one of the best countries to live in. To make people more aware…
Alexis VerschuerenJuly 4, 2017
Royal Roads made a community bookshelf in a busstop in Vancouver where people could take a book out of the bookshelf. The whole stunt was…
Alexis VerschuerenNovember 29, 2016
Few people realize that prostate cancer is the most common cancer and that early detection can save lives. To stimulate public discussion and the importance…
Alexis VerschuerenSeptember 26, 2016
This blind American tourist was chosen to show the world just how beautiful Quebec is.
Alexis VerschuerenMay 3, 2016
Being homeless is tough; it’s even tougher when you have a dog. Fred Victor is the only organization in Toronto that provides shelter for people…
Alexis VerschuerenJanuary 25, 2016
If crazy political ads are their own kind of art form, this one is something of a masterpiece! Wyatt Scott is an independent candidate for…
Alexis VerschuerenAugust 13, 2015
Leo Burnett Toronto has created a powerful ad for Canadian homeless re-housing organization Raising the Roof that features real homeless people reading mean Tweets about…
Alexis VerschuerenMarch 30, 2015
Jesus may have walked on water, but he apparently had a little help from Canada. In this new ad from Montreal’s 1one Production, the son…
Alexis VerschuerenFebruary 25, 2015
This holiday season, TBWA\Toronto made clients happy by making their kids happy. Instead of making ads, they made toys, designed entirely by their clients’ kids.…
Alexis VerschuerenDecember 19, 2014
