Nescafé is a brand that wants to connect people and to bring people closer together. How they did this? By taking it literally: they created…
Alexis VerschuerenApril 20, 2017
M&C Saatchi Milan has created an innovative campaign for E.ON Italy, aiming to increase the energy company’s presence in the country. As part of the…
Alexis VerschuerenJanuary 4, 2017
Heineken and Publicis Italy placed hundreds of billboards in Milan with a very long hashtag that lets you win the tickets for the UCL Final.…
Alexis VerschuerenMay 31, 2016
For the first time Instagram’s censorship became a new media to spread a breast cancer prevention message. JWT Milan created an Instagram campaign: Censorship For…
Alexis VerschuerenMay 19, 2016
Instead of filming their tutorials in a studio, Leroy Merlin and Publicis Italy have created a new format to achieve zero waste. They shot their…
Alexis VerschuerenMay 4, 2016
Sometimes being neighbors isn't enough to have a relationship with those living next door. This is the case in urban apartment buildings, where people barely…
Alexis VerschuerenApril 13, 2016
Catwalk recreated in the subway of Milan for the launch of the newest Zoolander movie.
Alexis VerschuerenMarch 15, 2016
During the Milan Design Week 2014 Heineken invited people to play The SUB, its latest draught machine. To show how a design living room can…
Alexis VerschuerenJune 3, 2014
3D street art seems to be hot these days! Ninja Academy put up this fake subway station made out of LEGO bricks at the Cordusio…
Alexis VerschuerenFebruary 25, 2014
