A haircut that fights cancer by donating half of your hair so wigs can be made.
Alexis VerschuerenJune 17, 2016
The biggest unconventional musical flashmob in Romania took place at Therme Bucuresti: the members of the Bucharest Symphony Orchestra plaid the Romanian Rhapsody and Radetzky's…
Alexis VerschuerenFebruary 24, 2016
On the opening weekend of Star Wars episode VII, Carrefour created an interactive billboard that lets people shop like only a Jedi would.
Alexis VerschuerenDecember 24, 2015
In Romania, Vodafone turned two grandmothers living alone into cooking show stars, all by way of a Facebook campaign.
Alexis VerschuerenJuly 29, 2015
Summer can be a nightmare for teens in the city, watching their Facebook feed getting filled with happy vacation photos posted by their friends. To…
Alexis VerschuerenJuly 23, 2015
Billa, a retail store in Romania created the first Social Catalogue - a catalogue in which Billa Facebook users decided the discount value of the…
Alexis VerschuerenJuly 9, 2015
The cleaning brand owned by Unilever has launched a new campaign that is aiming to clean the streets of racist graffiti in Romania with a…
Alexis VerschuerenJune 13, 2014
Great example of how a TV ad turned into a live conversation platform in the #letseattogether integrated campaign for Coca-Cola.
Alexis VerschuerenSeptember 13, 2013
LIDL Romania created a live video feed, 24 hours a day, from a BBQ. Every now and then the grill got filled with steaks and…
Alexis VerschuerenSeptember 5, 2013
