As part of the award winning campaign “Hot Wheels for Real,” Hot Wheels completes their second world record with an activation held at this year’s X Games in Los Angeles. http://www.youtube.com/user/HOTWHEELS Tags:Ads of The WorldGuerilla MarketingGuerrila MarketingGuerrillaGuerrilla ActieGuerrilla MarketingGuerrillastuntguinness book of recordsHot WheelsonconventioneelOutdoorPubliciteitsstuntRaul&Rigel