Sports courts are a popular new marketing medium. After AP THAILAND turned unusually shaped spaces into football fields, now ESPN World has chosen the same…
Alexis VerschuerenJuly 6, 2017
The first transgender on the Olympic Games, is now also a model for Nike:
Alexis VerschuerenAugust 15, 2016
Have you ever watched a movie and said to yourself, “I could do that?” Thanks to Tribeca’s latest invention, you might finally get the chance!
Alexis VerschuerenMarch 31, 2016
For Reebok, running is about more than treadmills and racetracks. It’s a vital part of life. So what better place to launch the ZPump 2.0,…
Alexis VerschuerenMarch 2, 2016
Real time and hyper personal approach of Nike Women’s city attack. Unexpected reward and motivation that provoked an avalanche of action shots on Instagram. Nike:…
Alexis VerschuerenAugust 14, 2015
Nomad created a series of ramps camouflaged within the city, launching an outdoor campaign where billboards were turned into a powerful statement: Take your city…
Alexis VerschuerenJanuary 27, 2014
To get people in the Olympic spirit, for the upcoming Sochi 2014 Winter Games in Russia, Moscow city officials have set up vending machines at…
Alexis VerschuerenNovember 13, 2013
ASICS built a 16 foot tall wooden horse, which also happens to be a personal trainer and a cross training gym on wheels, and which…
Alexis VerschuerenJuly 18, 2013
